Sales, Referrals, & Appointment Setting

Increase Prospect’s Comfort & Increase Your Sales Ratio

When I was 18 and left the trailer park for college, I took we me the 4 years of experience I had working as a waitress and in fast food.  I was practically an expert at scrubbing pots and pans, mopping floors, pulling fat off of raw chicken and changing out the grease in the deep fryers.  Being on my own to pay for school, I wasn’t sure how that type of work was going to cut it, and I didn’t love the work anyway, so when I stumbled across a sales job, it was the universe opening up a whole new world to me. 


Though I had never been in sales before, I took the position and worked that direct sales job around my college classes.  Not only did it pay for my college, including all personal bills, without taking any loans, it is what began my path of personal and professional development. 


I graduated college and opened up my own business where I recruited and trained sales people – most of whom had never sold anything before.  I did that for six years and was recruited to work in the region office of a sales and marketing company, coaching their top sales reps and training their new sales managers.  So I spent nearly 20 years of my life in sales in some way.  The business my husband and I own today is sales focused.


As a sales rep, my closing ratio was consistently above 75%.  So out of every 10 prospects I presented to, 7-8 were placing orders.  The funny thing is... though I know how to handle objections and drop down, those were never parts I enjoyed, so my philosophy has always been – get them to want it so much, you don’t have to handle many no’s.


So do a great job of making a connection with them, building trust and credibility in you and your offer, having a good product or service, good customer service, giving them value, understanding their needs, providing solutions.  You get them to like you and your offer, and they are more likely to just say yes!


The concept I’m going to cover here is in addition to all of those other things you do to make sales.  If you aren’t doing those things, it won’t matter if you are doing the concept I’m going to share  This is icing on the cake to take your sales ratio even higher.  It isn’t a stand-alone fix.


It’s not about how to manipulate people into doing something they normally wouldn’t.  Instead, it’s about taking someone who is on the fence (wondering… should they buy or shouldn’t they) and helping them make the decision.  The great thing about this concept is at its base, it’s really all about making your prospect feel more comfortable making the decision to take your offer.  If they feel good about it and you get the sale, it’s a Win-Win.


So the question I want you to ask yourself is… how would it affect my business if more of the people I talk to buy my offer?


The topic today is the Bandwagon Principle,

(Sometimes referred to as the Consensus Principle... The word consensus has Latin roots meaning to “feel together”; it’s modern definition is more about a group coming to a decision that they can all agree on even if it isn’t the individual group members’ first choice.  So really, the consensus principle isn’t a totally accurate title for this concept, but it still gets called that sometimes. FYI)


Really the concept is about getting your prospects on the bandwagon.


If you think about where your prospects come from, mentally, it’s easier to understand why this technique is helpful.  Many times, they are coming to you mostly not planning on spending money, right?  You start them off with a free program or a free consultation.  So up to the point where you ask them for money, they probably haven’t spent any yet, or have spent very little.  It’s likely that many have never paid for products or services of your kind before, so paying you for your service will be a new thing to wrap their brains around.  When you take someone who isn’t planning on spending money, but now they like you and want what you offer, and that shift may have occurred quickly – like after one call or after a few short videos – it makes sense they may be on the fence, not sure if they should dive in.


In the 1800’s a politician named Dan Rice would literally ride in a bandwagon during parades in order to gain attention for his political appearances.  As his success rose, other politicians wanted a seat on his bandwagon, hoping to be associated with his success.  That is where the phrase comes from of ‘getting on the bandwagon’.


Studies show that the probability of someone adopting a conduct or belief increases as the proportion of people who adopt it increases.  Meaning, the more people doing it, the more likely people will do it.  This is how fads and trends happen.


So to use this to your and your prospects benefit, you implement tactics to show them that other people are doing it.  When people know that others have done it and are doing it, they are more likely to do it too.  It makes them feel more comfortable to do what others are doing or have done.


If you've ever been unsure of what to wear to an event and you look at photos of past events or reach out to someone else attending to get an idea of what they will wear, you've used this concept.  If hearing of others' success stories helps you feel more comfortable going after the same thing they succeeded in, you're using this concept.  It's the same as when we read product reviews to get other people's opinions.  It makes us more comfortable to make our own decision.


Here are 4 tactics you can use to implement this idea.

·      Testimonials.  Have people who have used your p/s before write a testimonial and make sure you have them somewhere your prospects can see them.  They don’t have to have paying clients; they could be people you’ve helped for free and they got results.


·      Happy customer list.  Everyone who bought from me, when I was in sales, went on a list.  All it had was their name and city.  It can be as simple as their first name and their state or whatever you want to do while keeping their info private.  At a certain point in my presentation, we’d come across this list and I had it on one side and testimonials on the other.  People would often comment, “Wow, that many people have bought from you?”  It builds their confidence to know you have many happy customers.  The number of clients (10, 100, 1000) isn't as important as just having social proof that people use your services.


·      Real life examples.  It’s so much more powerful to use real examples than analogies.  How do these sound different to you?  “A mom who has put every effort into making her family happy sometimes forgets to take care of herself.”  Vs “I have a client named Sarah.  When Sarah came to me she felt good about how much she had helped her kids and her husband.  She had a happy family.  But there was something missing.  She hadn’t taken the time to take care of herself.  After we worked on some things, not only is she happier and healthier, but where she thought doing so would take away from her family, she found it actually added to their quality of experience also.”  Use names and real examples! They are easier to relate to and they show others are doing it.


·      My favorite technique of the bandwagon principle is in the way you phrase your answers.  When a prospect asks a question or gives a concern about buying, whenever possible, your answer should begin with something that puts the thought of others doing it in their minds.  Something like, “many of my clients” or “most of my clients”…

o   Example:  (listen to the difference) When a prospect says, "I'm not sure if I should spend the money."  A1 – “That’s a valid concern, Joe. What you may find is the value you’ll get will outweigh the expense to such a degree that you get to a point in which you can’t imaging having not taking this step.” 

o   VS…  A2 - “That’s a valid concern, Joe.  In fact, many of my clients had that same concern initially.  What they found was the value of what they received outweighed the expense to such a degree that they now tell me they couldn’t image having not taken that step.”  Then you follow it with another question.

o   You should use this technique but use it in total honesty.  When I was a direct sales rep with a 75%+ closing ratio, I often would say, “Most people decide to place an order” or similar things because it was true.  Do you know your ratios?  If some aren’t great, think about ratios you could use that are great.  Repeat buyers? Sales after a certain step in your program.  And if you can’t honestly say most, than use words like many or others.  The point is you put the idea of other people using your services in their minds so it’s not this vacuum of just you and them, which makes them feel the pressure of making the right decision with no extra guidance.   Knowing others do it gives them that little bit of extra guidance.

o   If you’ve ever heard of the Feel, Felt, Found method of handling concerns, it is directly related to this.   "I can totally understand how you feel. In fact many others have felt the same way.  What they found was…  they were so happy they did it."

o   It's very nonchalant; not obvious.  You aren't throwing it in their faces that people buy, you are just casually mentioning others use your product or service.  You can always use statements like “I’m so grateful to have the opportunity to help so many people”.  “My most prized possessions are the notes of thanks many of my clients have sent, because it makes me feel great to impact people positively.”


So that’s it:  The more social proof you can provide (through testimonials, a happy client list, real life examples, and the way you phrase things) to show prospects that others are doing it, the more likely your prospects will do it as well.

- Amiee Mueller

Posted in Sales, Referrals, & Appointment Setting, Success Strategy & Tips |

Feel Good Closing on a Sales Call – Part 2

More tips to making the prospect feel good while you present your product or service.  By making them feel good and feeling good yourself, your closing ratio will be higher.


Find the deal for them

·      When showing them their options (different products or various packages), ask a lot of questions so you know exactly how they are feeling and what they are thinking.   Know your various offers so well that you can find one that fits their needs perfectly rather than trying to persuade them to get what you’d like them to get or what a lot of other people get.  Don’t be a one-size-fits-all sales person.  Be the person who will help them get exactly what works best for them

Some example questions to personalize it, not waste their time, and close more effectively are:

  • If you don’t mind me asking… (fill in the information you seek to better serve them).  For example:  “If you don’t mind me asking, what budget could you set aside for this each month, if you chose to invest in it?”
  • If they are saying no to your first package offer ask, “Are there products you don’t think you’d use or is it more of a budget issue?”
  • If it’s a financial issue, try verifying their interest in the products before spending their time working on budget options.  “If I could find a way to fit that package into your budget, would that be something you are interested in?”


Listen to what they say (to thier answers) and it will tell you where to go next…

  • Do they want to place an order but just need a little bit better deal?
  • Would they rather not take the bonus items and get a bigger price break instead?
  • Would it be really hard on them financially to commit to a package now?  Would starting smaller, building confidence in the products and your service, and then placing additional orders in the future be more suitable for them?
  • Would they really use everything in a large package or does a smaller order suit their needs?


Always show them the numbers. 

  •  Don’t just speak the numbers.  Write them down so they can visualize them easily.
  •  Can your product save them money?  If so, show them examples.

o   While selling cutlery, I’d show my prospects how the products could not only save them money by not rebuying knives over and over again.  I also showed them how they could save money on groceries by having good cutlery and buying food whole rather than pre-cut.

o   After showing them how much in grocery expense could be saved, you can ask, “If a product cost $4000, always worked, lasted your whole life, looked great, came with outstanding service any time you wanted it, and saved you $10,000 in groceries over 10-20 years… it would be worth it, wouldn’t it?”

  • If there are savings within packages, show them the actual numbers.  Don’t just tell them the package costs less than adding everything in the package together and leave it vague.  Write down the actual savings.
  • Always share the value of bonus items.  If you are going to throw in a bonus item for free with their order.  Write down the value of that bonus item so they can see exactly how much they are saving there too.
  • If you offer an investment plan so they don’t have to pay all at once, write down how much those payments will be.


A no sale is okay as long as you’re making the most of them.  They are like any other set back.  If you use it to learn from, it is never a waste of time or a failure.

· If you can’t figure out on your own what is holding your prospect back from placing an order, simply ask them.   “I’m still learning and looking to improve, and I’m not going to try to change your mind, so if you don’t mind me asking, what is it exactly that keeps you from getting it today?”  Use the information to improve your presentation for future prospects.

· Whether a prospect places an order or not, you should still ask them for referrals to others that could benefit from your presentation.  Some of my no sales have given me the largest number of referrals, which led to a lot of new business.

· Send a thank you message.  Whether you made a sale or not, send a thank you note of some kind to the prospect.

· Keep what they like on a list.  They could get a hold of you in the future to place an order.  It is also possible that when you follow up with one of their referrals, who is also a friend or associate of theirs, that new client may want to buy something as a gift for the original prospect.


It helps to represent a product or service in which you believe strongly.  Even when you don’t make a sale, you can feel good about the fact that you were able to share a great product with someone.  Even if they didn’t get it the first time, that doesn’t mean they won’t in the future.


It makes me feel really good that people love the products they get from me.  And though I’ve never had someone tell me they regret getting it, I have had some people tell me they regret not buying it.

So go out there and feel good about what you do.  The better you feel, and the better you make them feel, the better you’ll do.

Posted in Sales, Referrals, & Appointment Setting |

Feel Good Closing on a Sales Call – Part 1

bigstock-Jump-Of-Joy-12534956I worked in direct sales for over ten years.  My sales ratio was above 70%, and here is what I believe.  The better job you do leading up to closing, the less effort you have to put in to the actual close.   That means the more the prospect wants what you are selling, the easier it is to write up an order.  Makes sense, right?


Feel good closing is about just that - feeling good.

  • The better you feel, the better, more confident closer you’ll be. 
  • The better your customers feel, the better closer you’ll be.
  • People may not always remember what you say, but they’ll remember how you make them feel.


When you make people feel good, everything goes better.  This applies to sales and to interaction with people in general.

  • You feel more confident.
  • Often, they offer helpful information without even having to ask for it.
  • The energy in the room is better.
  • It is healthier... laughing is good for the body and spirit.
  • You are more likely to take action rather than second-guessing yourself.


Dale Carnegie taught the concept – getting people interested in you begins with taking interest in them.

If you make someone feel good before you ask them on a date, you are more likely to get a yes.  It is the same for customers. If you make them feel good during your presentation, you’re more likely to get a sale.


Tips to making customers feel good

Build rapport and have fun with them

  • If you have a great product or service, it is likely they will have interest in it.  Work on making them like you and enjoy the time they spend with you.
  • Compliment them and be sincere.  What do you like about their home, their business, or their personality?  What did the person who referred them say about them that was complimentary?  Share it with them.
  • Show appreciation and be courteous.  Say thank you – a lot.
  • Ask for their opinion on something.  It shows them you believe in their advice.
  • Ask questions and get to know them. What do they do for fun or like to eat?

o   Ask questions when showing your product.  “Do you ever..?”   Example: If you are showing a gardening product, ask if they ever cultivate dirt.  If you are showing a cooking product, ask if they ever cook a certain type of food.  If you are showing a hunting product, ask if they’ve ever been hunting.


Help them feel comfortable with, and fall in love with, your product

  • Enthusiasm – your excitement is contagious so be enthusiastic about your product.
  • Use the products – it’s more effective to have them actually try it rather than just speaking of how great it works.  When they feel for themselves the ease of use or great performance, they are more likely to see the product’s benefits.
  • Share stories of other satisfied customers.  If you have clients in similar situations or with similar needs that are happy with your products, share those examples.


Let them know you and the company are worthy of their support

  • Does your company or you donate proceeds to any charities?
  • Are you involved in giving back to your community in any way?
  • Can you give examples of how you offer exceptional service to your clients?
  • If you have answers to any of these, share them with your prospects.


Consensus principle

  • Very few people like to be the first to do or try something.  Most people feel more comfortable knowing others have already tried it and say it’s a good product or service.
  • Have testimonials from clients.  Carry a book of testimonials or show them where to find them on your website.
  • When choosing how to phrase things or answer questions, good verbiage to use is, “Many of our customers...” or “most of our customers…”.   For example, if a customer asks, “Can I buy a piece or two rather than the whole bundle?”  A good way to answer, keeping in mind the consensus principle is, “Absolutely.  There are many options.  Many of my clients prefer the bundle because they save more money with the package and they get all of the products that are useful to them.”  Of course, always be honest.  If you rarely sell bundles, don’t use the previous verbiage.  However, if you do sell a lot of packages, it’s better to answer it with the previous example than just by saying, “Yes, you can do either.”


Humans are emotional beings.  Your sales success is more closely related to how you make them feel than to how many features and benefits you can share with them.  Focus on giving your customer an enjoyable experience and you're going to enjoy it more too.  Plus, your sales will reflect the positive impact feel-good-closing has.

To see more helpful tips on Feel Good Closing, click here for part 2

Posted in Sales, Referrals, & Appointment Setting, Success Strategy & Tips |

Keys To Scheduling Appointments Via Phone

Whether it is you who schedules your appointments with your prospects or an assistant of yours who makes the calls, it is important you know how to be effective on the phone.  Who is better to teach your assistant how to be an effective phone communicator than you?   After all, if you have a level of customer service you want to uphold, a type of experience you want your prospects to have when communicating with your company, or a conversion ratio you will use as a measurement of success, then it’s a good idea to be able to set the example.


Keys to success while phoning your prospects


Always share your golden points

There are things that make you unique or different than your competitors, and those are your golden points.  Make sure you are mentioning them to your prospects.  If your sales call is quicker than most, share that.  If your appointment will be personalized and fun, it’s good to let them know.  If your prospect was referred to you, it’s important to explain that.  If there is a benefit to seeing you regardless of whether or not they decide to invest in your product or service, communicate that.  When I was a college student with a direct sales position, I let my prospects know that I was a student and that just by seeing me and giving me their feedback would help me, since I still had a lot of room for growth.  For two semesters, I received internship credit for my direct sales work, and I made sure every prospect knew it.  When explaining that I received credit just to do the work, regardless of sales, my conversion of prospect to appointment was over 95%.


Use your voice effectively

Smile and dial.  When I was taught to smile while on the phone, because my prospect would be able to tell, I thought that sounded silly.  How could they tell?  Then a good friend of mine got a tongue piercing.  For a few days, every time she laughed, she’d beg while she chuckled, “Don’t make me laugh, it hurts my tongue.”  I realized, if smiling affected the muscles in the tongue – one of the main tools used in speech – it probably does make a difference in the sound over the phone.  In any case, it can’t hurt to smile while on the phone, so you may as well do it.


Use inflection and make it conversational.  Basically, you want to sound like a normal person having a conversation with a friend.  One of the reasons telemarketers are so easy to distinguish is because once they start talking, they don’t take normal pauses.  We don’t speak that way when talking to a friend.  So vary your tone when it makes sense to do so, and pause and let them speak too.


Watch your speed.  You don’t want to speak so quickly that it is difficult for them to understand.  Since you are on the phone, they can’t use body language cues to help them comprehend, so you’ll need to be clear.  Enunciate your words and avoid mumbling.  Match your prospect’s energy.  If they speak a little quicker, try to match their speed.  If they speak more slowly, rein your speed back a notch.


Build rapport and make them laugh. 

If you can get them smiling and feeling comfortable with you, you are more likely to get the appointment.  When it fits into the conversation, ask them questions about themselves.  If the person who referred you told you they were moms of kids on the same soccer team, it’s as simple as saying, “Susan mentioned your kids play soccer together.  How is their season going?”  This question isn’t too personal but shows you have interest in them.


Handle any objections or questions with confidence. 

If they are leaning toward not giving you the appointment and you do not try to handle their concern, you will not get the appointment.  You’d be no better off than before the objection.  If you try to handle the objection and they still say no, you are no worse off.  You didn’t have the appointment anyway.  If you try to handle their objection, the new information changes their mind and they set the appointment, you have just improved your situation.  Therefore, you will never be worse off for handling an objection.  You can only improve your situation or it will stay the same.  You can’t lose.


Everyone is busy.  We can all fill our days with very little effort in finding things to fill them with.   Asking someone for an appointment is asking for some of one’s precious time.  That means you need to win their priority over other things they could do.  You do this by sharing how you are unique, the benefit of scheduling with you, building rapport, using your voice effectively and handling any of their concerns.

Posted in Communication & Interaction, Sales, Referrals, & Appointment Setting |

Preparing For A Phone Session

bigstock-young-man-talking-on-the-phone-32978783Using the phone for appointment scheduling used to be a skill that nearly anyone could learn easily, because people were normally using the phone for all communication that wasn’t face-to-face.  Now, with the popularity of emails, texting, and social media as means of communication, an individual with elevated phone skills is becoming a sought after asset. To be marketable and successful in business, it’s advantageous to develop good phone communication skills. 


I propose that there will never be a time when phone communication will not exist in business.  No matter how technologically advanced we become as a society, many professionals will always do a portion of their conversing via telephone or video chat, and their voices will come into play.  The cell phones of the world will always be used to convert voices to binary information and send them across a frequency from one person to another; they will not solely be used for typed responses.


Phone effectiveness begins with your preparation.  Follow these tips to lay the groundwork for a successful phone time.

  • Decide your schedule before beginning outgoing calls.  Block off when you plan to do personal activities, other responsibilities, scheduled work meetings, etc.  Then fill in when you plan to visit with customers.  That allows you to be more efficient when working with the client on finding a time that is convenient for both of you.
  • Have your list of prospects ready.  Wasting time shuffling through various papers or searching your computer for contact information will decrease your phone efficiency.
  • Prepare an approach.  Thinking ahead of time of what you’ll say while on the phone will help increase your confidence and flow when speaking with your prospect.  Doing things off the cuff is rarely a good strategy.  The same way delivering a moving speech from stage takes strong word choice, planned vocal inflection and practice speaking it aloud, a prepared phone approach can help sway your prospect.
  • If you are not in a positive mindset when it’s time to begin dialing, use one or more of the following suggestions to help shift your thoughts before you begin:
    • Call one of your most satisfied clients to check on their products or service.  Speaking with someone who is happy to do business with you, reminds you that you make a positive difference in people’s experiences.
    • Speak with a positive teammate.  This teammate could be someone on your sales team, someone in your company from a different territory, or even someone in your personal life who supports your ambition at work.  A quick chat reminds you of the joy you get from succeeding and that other people relate to what you are feeling.
    • Listen to a favorite song.  Music can be uplifting – it can pull us out of whatever mood we are currently in.  If music has a powerful effect on your emotions, then listen to a song that gets your body moving and your pulse racing.  Then get on the phone with your newfound energy.
    • Write your ultimate goal down and have it in front of you.  Then write down what you need to accomplish during this phone time to keep you on track toward that ultimate goal.  Also write down what achieving your ultimate goal will do for you.  For example:  "My goal is to earn $1000 this week.  My goal for this phone time is to schedule 8 appointments.  Earning $1000 will allow me to buy the gift for mom that she has been wanting for a few years.  Her reaction will be priceless." By reminding yourself of the larger vision you have for your success, the little setbacks or challenges along the way are easier to get over.
  • Have a plan for no’s.  If you are the type to be majorly discouraged by getting a no from a prospect, then make a plan for how you’ll deal with them.  I’ve seen some people take the paper with the prospects name and number, fold it into an airplane and fly it into the trash.  Having a water gun on your desk and shooting yourself in the head (or having a co-worker douse you) after a no can give comedic relief and lift your spirit.  Setting a competitive goal with a co-worker for who can get the most no’s can turn a negative into a small positive.  Allowing your self a small treat – like a piece of candy or a bite of cookie for each no can also be a small condolence.   

Then, make the next call.  Always end your phone time on a yes!

Preparation is just one key to phone success.  For helpful tips to use while on the phone, click here.

Posted in Sales, Referrals, & Appointment Setting |

CRM for Profits & Satisfaction

(Customer Relationship Management)

If you are in a business or organization in which repeat business with people who have already used your product or service is a goal of yours, this topic will help you.


Implementing a contact management program (which I use as a customer database) into my business has had an undeniable impact on our profits, customer communications, and efficiencies.   Previous to using a database, my system consisted of filing receipts and entering basic information into an Excel spreadsheet – which is the least you should be doing if you are not going to use a CRM.


The benefits of using a database are as follows:

·      Target market for events – I can send emails or direct mail to customers when I’ll be at an event in their area.  Often it will include a promotion such as bring or mention this coupon to receive an extra 10% off your order at the event.

·      Invite service call requests from customers when I know I’ll be in their area.  A service call provides the opportunity to catch up with them, gauge their satisfaction of the products, and offer new or additional products.

·      Query wish lists and promote sales of those items.  When I visit with a prospect or customer, we make a list of all of the products they have interest in.  After they finalize their order (or don’t make a purchase that visit), I enter their “wish list” into the database.  When a special promotion of that product occurs, I can get in touch with the customers who showed interest in that particular product and let them know of the sale.

·      Since a database comes with the ability to query, I can run a report (for example) of the  top 20% (most loyal, most purchases, or highest amount purchased) and do something special for only them such as a customer appreciation day, exclusive sale offer, or a gift sent to them.

·      Keeping all notes and history of communications in one place.  Each time I, or one of my employees, communicate with a customer, it is listed in the system.  Any one of us can access the web-based system from anywhere and see the notes on the account.  This usually helps the customer feel taken care of, cared for, and that it’s a more personal experience than just being the next caller on the line.



Recommendations for Characteristics of a Database

·      It has fields to keep ALL of your customers information – name, address 1, address 2, email, phone1, phone2, phone3, referred by (personal referral, event, or marketing source), type of customer (business gifts, residential, etc.), what they own, when they bought, how many times they’ve purchased, etc.

·      Keeps ALL notes on them (notes you take that you think will be helpful to know in the future) – other customers they are friends with, stuff going on in their lives (weddings, births, anniversaries, etc.), things they asked you to follow up with them about, any issues they are having with their products, and their wish list. 

·      Keeps history of your contact with them – each time we talk, email, text, etc. a note goes on their account.  Any returned direct mail or address issues.  Any time we are going to talk to them in the future, we can review it and be knowledgeable.

·      Field for their current status – Prospect, customer, service request, etc.

·      It is web-based – if you have employees, it helps for everyone to be able to access it from where they are and have the info update in real time. 

·      Multiple user access – if you plan to have employees helping you, this is nice to have.  We can run an activity report and see what work has been done in the database filtered by employee.  If they had to sign in as you, or share one sign in, that information wouldn’t not be as easy to distinguish.

·      Ability to query – quick queries to find one customer and more detailed query when you want to find a group all belonging to a certain characteristic or multiple characteristics.  I.e. all service requests in a particular area, all customers who made their first purchase with you at a particular event, or all customers in a given zip code or within 30 miles of a zip code. (and then the ability to export that query to a spreadsheet – which we often are sending to our printing company when they create mailings for us, or give to our employees for a project, or to create emailing lists we use for our email platform)


Having a database or CRM system is a win-win.  You have a platform of organized, easily accessible information and your customers are taken care of in a personal and professional manner without having to repeat themselves when sharing important information.  The only down side is the expense of having such a program, but so far, we have realized greater profits because of the system even when taking the added expense into account.  *I currently use the AddressTwo platform.


Some CRM programs to check out:


Posted in Sales, Referrals, & Appointment Setting, Success Strategy & Tips |